Memos
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Website Cost Estimator
Determining how much a web site should cost is one of the most frequently asked but rarely answered questions in the web design world. Even now, with millions of web sites online, there exists no magic formula for calculating either the cost of a new web site or the cost of a redesign. We are working on the addition of a website cost estimator so we can give you an idea of what it could run.
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Is your website Pinterest ready?
Whether you’re blogging or building a business, chances are you’ve heard about Pinterest. Are you already using the up-and-coming social bookmarking site? A lot of people are, and early adopters are proving the site can be a powerful tool for businesses that want to build their brand online.
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Go Ahead, Design the New Business
Thanks to Design Sojourn we didn't miss this! Documentary, aired first in Asia at the Design Film Festival 2011, is now available online and shamelessly embedded here. This wonderful short film talks about the trial and tribulations designers and business people go through when working together in new ways to solve the wicked problems facing business today.
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Quick facts on "QR" Codes
QR codes are a type of matrix barcode (or two-dimensional code) first designed for the automotive industry to allow content to be decoded at a high speed. The code consists of black modules arranged in a square pattern on a white background. typically monochromatic: black pixels and boxes on white background. These codes are automatically created by QR code generators to support virtually any kind of data. Note: We now do custom color and add character to QR codes.
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70 amazing new products launch to the world and potentially change the face of markets
Our founder Dawn Sanders will be presenting at DEMO 2012 on Wednesday April 18th with iGenapps. On stage with the founder of iGenapps Norman Ortiz and CMO John Morris to demonstrate the power and potential of this new app.
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But, isn't direct mail so... antiquated?
Yes it is. Which is exactly why it works.
It has an old-fashioned appeal to it that makes it stand out from the digital methods of marketing that you and I are more familiar with.
It triggers a “Oh, how neat—nobody does this anymore” kind of response from your prospect, which is exactly what you are looking for!
According to a study by the marketing services firm Epsilon Targeting, 50 percent of U.S. consumers PREFER direct mail to email, and 60 percent said they enjoy checking their physical mailboxes, underscoring what the study calls our “emotional connection” to postal mail.
As any seasoned sales person knows, if you can make an emotional connection with your buyer, you’re well on your way to completing the sale!